Tourism, Chaos and Entrepreneurship PDF
By:Roslyn A. Russell
Published on 2000 by
Abstract: Like many facets of modern society, the tourism system is dynamic, turbulent and sensitive to endogenous and exogenous triggers. Traditional methods of research applied in the tourism field, however, have been less than effective in developing an understanding of these aspects of tourism phenomena because their theoretical foundations and approach has been largely derived from the Newtonian paradigm of science. Thus, much of the research carried out to date has tended to concentrate on linearity, stable patterns and central tendency in tourism, rather than the instability and change which is at the forefront of, for instance, the evolution of tourist destinations. Chaos Theory and Complexity provides a more appropriate framework for understanding change in tourism, by virtue of the way this approach brings into greater focus those aspects of tourism systems that are turbulent and non-linear, while the importance of outliers that frequently represent the harbinger of change are more effectively appreciated.--This thesis demonstrates the value of Chaos Theory and Complexity in furthering our understanding of how tourist destinations develop. By combining the principles of Chaos Theory with Butler's (1980) Destination Life Cycle Model, phase shift triggers and turning points in the evolution of a destination are highlighted. Also, by concentrating on the unique aspects of destination development in two particular cases, this study highlights the pivotal role of entrepreneurs. The contribution of entrepreneurs to destination development and the evolution of tourism more generally have been recognised in the past, but research on their role has not progressed because of a lack of conceptual foundation required to produce cumulative outcomes. It is argued that the Chaos/Complexity perspective provides this foundation.--Coolangatta and Surfers Paradise, situated respectively at the southern and northern extremities of Queensland's Gold Coast tourist strip, have developed in contrasting ways. While Coolangatta has experienced a relatively low-key and unspectacular path that approximates the Butler stages of development, Surfers Paradise has undergone a series of upheavals and growth spurts that have culminated in the high-rise, up-market vibrancy of today. A vibrancy that replicates the Miami or Las Vegas genre.--Viewed in terms of the elements of Chaos Theory, this polarisation is attributable to the contrasting original states of each destination, which had a lingering effect on their subsequent paths of development. A classic case of the so-called 'lock-in' effect was evidenced, with each area being influenced by vastly different sets of aspirations and modes of response to the changing environment. Consequently, there are variations in the ways and extent to which turbulence was muted and tolerated or exploited and created. In addition there are variations in the degree to which each destination conforms to the Butler norm of maturation and the turbulence associated with that progression.--Surfers Paradise rose as an area that embraced change enthusiastically and rode more adventurously on the crest of economic cycles. As a consequence of this style, Surfers also stood closer to the precipice of dramatic downturns that were periodically induced by collapsing markets or climatic hazards. Enroute to becoming an international resort and from its foundational times, it accommodated the aggressive creativity of a breed of entrepreneurs who enhanced the image of a vibrant progressiveness.--On the other hand, Coolangatta, also because of its heritage, was unable to catch the eye of the entrepreneur and in many respects lost out to Surfers Paradise in terms of its development as an international tourist destination. Its approach to growth has until recently at least, been lukewarm, prevaricating and spasmodic. Therefore changes have been modest and interspersed with periods of stagnation if not regression.--The comparison of these two towns, both icons of tourism in Australia, has been important in three respects. Firstly, it demonstrates that the turbulence of the tourism industry is extremely conducive to cultivating entrepreneurship and that entrepreneurs can build on the existing physical attributes of a destination to provide the intangible qualities that give the destination its èdge'. Entrepreneurs thrive in environments which are constantly changing and chaotic, where there is risk and great opportunity for them to exercise their creativity and flair. Secondly, it has highlighted the value of examining the origins of a destination more closely through a case study approach and the utility of historical analysis in this process. Thirdly, the application of the principles of Chaos Theory and Complexity has brought to the forefront change agents and other significant factors influencing resort development, which may have been otherwise ignored.
This Book was ranked at 9 by Google Books for keyword Chaos Theory.
Book ID of Tourism, Chaos and Entrepreneurship's Books is -ORZNAAACAAJ, Book which was written byRoslyn A. Russellhave ETAG "toLexwwB84c"
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